Search results for "live stream"
showing 3 items of 3 documents
Investigating switching intention of e-commerce live streaming users.
2022
As a new way of shopping, e-commerce live streaming (ELS) has gained unprecedented growth and popularity in the past years, especially in China. Because of the considerable rivalry in the ELS market, users frequently switch between ELS platforms. However, the switching intention of ELS users is yet to be explored for gaining new knowledge and practical insights. This study aims to improve the understanding of ELS users' switching intentions by developing an extended Push-Pull-Mooring (PPM) model. Using structural equation modeling, the study model was examined based on 443 valid responses from an online survey questionnaire. SmartPLS 3.3.2 was used to validate the causal model, and most of …
Investigating the Affordances and Constraints of SimReal for Mathematical Learning : A Case Study in Teacher Education
2019
Visualizations tools are one of the most innovative technologies that emerged the last few years in educational settings. They provide new potentialities for mathematical learning by means of dynamic animations and representations, interactive simulations, and live streaming of lessons. Moreover, visualization tools have the potential to foster a visual, dynamic, distributed, and embodied mathematics rather than individual achievements and static representations. This paper uses the visualization tool SimReal in teacher education to explore the affordances of the tool for learning mathematics. It proposes a framework that captures the affordances of SimReal at a technological, pedagogical, …
Performing Authenticity on a Digital Political Stage: Politainment as Interactive Practice and (Populist?) Performance
2020
This article investigates the way politicians use social networking sites as effective communication platforms to discursively enhance authenticity, sincerity and (self-)connection to what can be defined as the “People” (followers/lurkers/net-users). Within the framework of Social Media Critical Discourse Studies, and using tools coming from Multimodal Discourse Analysis, the paper analyses the multi-semiotic elements used by different political leaders (i.e. Alexandria Ocasio-Cortez and Matteo Salvini), to connect with the “People,” and discusses the politainment product as a personalised way to skip the institutional mediation channels of politics.